This August saw naturopathy continue to move toward greater integration with academic medicine—through research, educational initiatives, and global recognition—but with it, debates about boundaries, standards, and professional accountability are intensifying.
The National University of Natural Medicine (NUNM) has released the results of a study that showed the viability of psychedelic therapy (particularly psilocybin) even among low-income participants. It signals that naturopathic schools are moving beyond “soft” therapies and are ready to work on the cutting edge of integrative medicine.
The Association of Accredited Naturopathic Medical Schools (AANMC) website has several new publications in August:
These topics are indicators that naturopathic education focuses not only on herbal recipes, but also on eco- and lifestyle strategies that resonate with the needs of a wide audience.
The World Health Organization (WHO) announced the launch of the Traditional Medicine Global Library (TMGL) in December 2025. The platform is set to become the world’s largest knowledge library on traditional, complementary and integrative medicine, including naturopathy. It will collect millions of records: research, policies, multimedia, regulatory documents.
This is an important step towards unifying “soft knowledge” and the scientific base — especially relevant for countries where naturopathy is still in the recognition stage.
Among critics, naturopaths are often accused of overpromising, lacking evidence, and the risks of self-medication. Notable critic Britt Marie Hermes, in particular, insists that the title “naturopathic doctor” can mislead patients about their level of training, especially when treating children or serious infectious conditions.
It is a reminder that patient trust is the most fragile resource in naturopathy. One ethical miscalculation can destroy the reputation not only of the individual, but of the profession as a whole.
Unfortunately, I did not find any representative publications specifically for the Ukrainian context of naturopathy for August 2025. However, some points are worth noting:
So, Ukraine has cultural capital, but it needs structural recognition, standards, and research.
Naturopathy is moving from individual formulas to a complex eco-variant health system — where nature, science, and ethics converge. And if an institute can become that intersection, you will gain not only influence but also a stable audience trust.
The Institute of Nanotechnology and Organic Products “Avelife” improves the methodology and creates modern tools and products to increase crop yields, restore soils and water bodies.
On June 20, 2025, the head of the Institute of Nanotechnologies and Organic Products “AVELIFE”, Timur Levda, attended a fundraising consultation meeting held at the “France” Hotel in Vinnytsia.
In a world where every third banner screams “eco!”, the consumer no longer believes words. He wants to see. Feel. Be immersed. And this is where immersive marketing begins.
